![]() ![]() Pinterest has often emphasized that the optimal shape is 2:3, or 1 1/2 times taller than wide.įrom square (1:1) to 2.1 times taller than wide. Images for the web should be exported at 72dpi in the sRGB color space. Much taller than that and your infographic becomes annoying to scroll, especially on mobile. There isn’t a set aspect ratio for infographics, BUT I strongly recommend you stay in a 1:2 to 1:6 proportion. Pinterest no longer recommends these “tall pins” but they’re still successful! Long Pinterest Pins: 1000 x 2100, or width that fits your blog x 2.1.Pinterest Pins: 1000 x 1776, or width that fits your blog x 1.7777.Facebook and Instagram Story images*, Snapchat*, TikTok: 1080 x 1920.Pinterest Pins*: 1000 x 1500, or width that fits your blog x 1.5.Instagram posts (tallest allowed): 1080 x 1350.All profile pictures* (allow cropping to circle): 500 x 500.Pinterest Pins (repurpose from Instagram).Instagram photos*, Facebook photos: 1200 x 1200 pixels.Facebook cover photos (allow for cropping top and bottom!): 1200 x 675 pixels or larger.Twitter photos*, Facebook photos: 1200 x 675 pixels.Instagram and Twitter photo posts: 1200 x 628 works here as well.Facebook, LinkedIn, and Twitter links shares*: 1200 x 628 pixels.Some shapes work across several platforms: asterisked* means it’s the preferred shape on that platform. Social media aspect ratio, simplifiedįrom most horizontal to most vertical, here are the aspect ratios and suggested sizes that work across social media. Plus, once you understand the aspect ratio, you can see where the same image can be used on multiple social media platforms. There’s usually a minimum and maximum pixel dimension specified.īut, the exact pixel size isn’t really important! What is important is the aspect ratio, because on many networks, you’ll be cropped into that shape regardless of the pixel size image uploaded. Most social media platforms express their preferred image sizes in pixels. ![]() For example, an image in 1:1 aspect ratio is a square shape, and the width is in direct proportion to the height. Similar concepts are proportion and shape. So a 16:9 image is wider than it is tall, but a 9:16 image is taller than wide. For an x:y aspect ratio, the image is x units wide and y units high. It is commonly expressed as two numbers separated by a colon, as in 16:9. The aspect ratio of an image is the ratio of its width to its height. ![]() Facebook cover photos in 16:9 aspect ratio showing various croppings on different devices and uses. The easiest way to deal with the Facebook cover photo size dilemma is to start with a 16:9 aspect ratio horizontal image and be prepared for plenty of cropping at the top and bottom once uploaded to Facebook.Īs long as you keep text overlay or important features away from the top and bottom, you’ll be fine. On each of these Facebook cover photos, the aspect ratio differs for desktop or mobile view. Problems that may arise aren’t about the pixel size, but the aspect ratio (or shape, or proportions). #Aspect ratio calculator for images 5x4 seriesThat’s why I wrote a series of posts that have helped thousands of image creators.įacebook personal profile cover photo size and templateįacebook business page cover photo size and templateįacebook event cover photo size and templateįacebook group cover photo size and template Yes, your image is cropped differently on desktop and mobile. I often hear readers complain, “My cover photo is too big!”Īnd hope I can decipher (and solve) their problem. You will no longer have to stress over every pixel in your social media image sizes.Īnd, you’ll be able to use the same images on several social channels.īecause it’s not about the pixel size. Understanding this concept will make your image creation so much easier! Wondering about social media aspect ratio? ![]()
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